Ghana Tourism Authority Unveils 2024 Tourism Report Highlighting Sector Growth
Accra: The Ghana Tourism Authority (GTA) has launched its 2024 Tourism Report, showcasing the sector’s continued growth despite economic challenges. The report highlights a significant increase in international arrivals and domestic tourism, alongside diversification of product offerings. According to Ghana News Agency, the country welcomed 1.288 million international visitors in 2024, marking a 12 percent rise from the previous year. This growth was largely driven by visitors from the United States, Nigeria, and the United Kingdom, with Nigerian arrivals increasing by 25 percent. These arrivals generated $4.8 billion in revenue, the highest in Ghana’s tourism history, attributed to targeted marketing
