Black Star Experience Initiative Set to Boost Ghana’s Creative Economy – Vice President Opoku-Agyemang
Cape coast: Vice President, Professor Naana Jane Opoku-Agyemang has reaffirmed the government’s commitment to transforming the creative economy through the Black Star Experience Initiative, a strategic effort aimed at advancing the country’s economic emancipation. According to Ghana News Agency, the Black Star Experience Initiative is Ghana’s flagship culture, arts, and tourism brand, designed to position the country as Africa’s premier destination for tourism and cultural engagement. Launched by President John Dramani Mahama in May 2025, the initiative is a year-round celebration of Ghana’s rich cultural heritage, creativity, and tourism potential, aimed at restoring national pride, celebrating heritage, and unlocking economic